CLASSIC
HONEST
FIT FOR PURPOSE
EXPERIENCE
DYNAMIC
Roswheel was founded in 2008 with a simple idea: To create a quality bicycle accessories which were sold at affordable prices. In 2019, we have taken a large step forwards: We prioritise product innovation and higher quality manufacture, while using our production experience to increase the value for money.
Our bags and accessories are designed and built for purpose, not to add to ‘the bottom line.
At Roswheel, we all believe that product innovation should come from necessity and first-hand experience, not from market research and data analysis.
The products should take the abuse they will inevitably get when riding in any, and all conditions; they should endure, just like the rider using them. Whether it be a city commute, a wild mountain adventure, or even for life on the bike while traveling the world; our products are a strong partner for a successful ride.
And we haven’t stopped at the product. As a business we’re growing, refining our process’ and replacing those that don’t work. We’ve redesigned our brand image to better represent our progress, and to try to make a rider proud when using our product.
This all helps us more easily practice our core principles and motives.
Welcome to our journey.
